Qure.Ai
Qure.ai, a pioneer in AI-driven radiology solutions, develops deep learning algorithms to interpret medical images. They needed an agency that could not only comprehend complex medical technology but also translate it into engaging explainer videos. Additionally, they sought a partner who could overcome logistical challenges and set up a full-scale X-ray van inside the Hyderabad Convention Centre (HCC) for the Medical Expo—something competitors had not attempted.
With our Founding Director’s medical background, we had the unique advantage of bridging technical accuracy with creative storytelling. The Qure.ai team shared a detailed product deck, which was then deconstructed into a concise, visually compelling storyboard by our in-house medical expert. This streamlined process ensured that our design and animation teams could produce highly effective explainer videos tailored for the target audience.
Beyond video content, we embraced the challenge of making the X-ray van installation a reality. While other competitors placed their vans outside the venue, we engineered and built a fully functional X-ray van inside the HCC itself, giving Qure.ai a highly visible, standout presence at the expo. Our expertise in event production, structural design, and branding ensured seamless execution.
A successful activation that reinforced Qure.ai’s leadership in AI-powered radiology, high-impact explainer videos that simplified complex medical innovations, and a show-stopping X-ray van booth that set them apart from competitors.